CONFIRMED
BAM Franchising sued Benjamin “Reckless Ben” Schneider for racketeering and got a court order restraining his speech. The heart of its complaint is that he is the criminal “enterprise … associated in fact.” The lawyer who filed that suit is Wm. Kelly Nash, of Dentons Durham Jones Pinegar.
On the docket of a separate Utah case, Sumsion Business Law v. McNeff, the court’s own party list names that same Wm. Kelly Nash as the attorney for Legally Mine, LLC, the McNeff asset-protection business this site reports is the machine behind the franchise, and for Ammon and Matthew McNeff. All three, one lawyer, one side. The record does show an enterprise associated in fact. It is on the plaintiffs’ side.
The complaint leads with a Utah racketeering count, calls Schneider and his readers the enterprise, asks for triple damages, and lists predicate acts down to a $200,000 “extortion” demand, forged “official BAM” store signage, a fake “Guinness World Record” certificate for “most Legos stolen,” a deepfake of an employee’s face, and the line that the plaintiffs are “thieves who steal from old people.” Whether that protest is a criminal enterprise or protected speech is the case; the legal posture is in The law, and the underlying “stolen LEGO” story is in The store and The takedown.
This site has reported the franchise and Legally Mine as one machine for a while, one man, Joshua Johnson, listed at once as a BAM recruiter, a Fortune Law EVP and a Legally Mine event director, in BAM’s own sworn disclosure. The shared lawyer is the cleanest proof yet. So is the address: the franchise’s own holding company, BAM IP Holdings, formed by Ammon and Mathew McNeff in 2025, registers inside Suite 300 of the Provo office condo owned by the McNeffs’ law firm.
The family will say the sons broke from their father. For a while they did. In 2022, Legally Mine and Daniel McNeff sued the sons, with opposing lawyers on each side. It settled in March 2023, no money judgment. By 2025 the sons and Legally Mine sit on the same side of the table, behind the same lawyer. Adversaries on the docket in 2022; one shared attorney by 2025.
In 2025 the Supreme Court of Ohio enjoined Legally Mine for the unauthorized practice of law and fined it, the one court anywhere to rule on the merits of how the operation works. The full machine is laid out in The machine.
A lawyer cannot be the proof of a fact and the advocate denying it. Representing two clients whose connection is the disputed question is a conflict under Utah’s Rule of Professional Conduct 1.7, and it is grounds to ask the court to disqualify him from the case.
The fair counterpoint: representing related clients at once is lawful, and nothing here says Wm. Kelly Nash broke a rule. The point is documentary, the public record shows who represents whom. The separate fights inside the case, over the Salem store consignment and the protest signage, are taken up where their evidence lives, in The store and The takedown. Everyone is presumed innocent of anything a court has not decided.
Sources, public court records reproduced as filed: Sumsion Business Law v. McNeff (Utah 4th Dist. No. 250402162); Legally Mine and Daniel McNeff v. Ammon and Matthew McNeff (No. 220400565); BAM Franchising v. Schneider (No. 260402353, removed to U.S. District Court, District of Utah, No. 2:26-cv-00593); Ohio State Bar Ass’n v. Legally Mine, LLC (Supreme Court of Ohio No. 2025-0037). The legal posture is in The law; the connection is on the map.
The BAM Map is independent reporting on matters of public concern. Nothing here is a finding of any person’s guilt; the claims referenced are unadjudicated and every defendant is presumed innocent. Sources are linked so readers can check the record. · Home · Map · The law · Bodycam